New podcast
Tourism Unpacked
Unspoken stories of hospitality and tourism that explore, educate, empower. “Tourism Unpacked” takes you beyond the brochure, diving deep into the heart of tourism’s impact on communities, cultures and economies worldwide. With a mix of hard-hitting discussions, behind-the-scenes insights, and captivating travel stories, we explore the real forces shaping the industry.
Conversations That Move Industry
Tourism Unpacked is where the hidden layers of hospitality and tourism come to light. This podcast explores the real forces shaping the industry from local street to global boardrooms revealing how travel connects, transforms, and challenges us all.
Each episode dives beyond the brochure and curated Instagram feeds to uncover the impact of tourism on communities, cultures, and economies. You’ll hear from thought leaders, entrepreneurs, frontline workers, travel agents, and change makers as we unpack everything from destination branding to sustainable, regenerative, responsible tourism, cultural preservation, workforce realities, and economic development. Whether you’re an industry professional, curious traveler, policymaker or hospitality enthusiast,
Tourism Unpacked will educate, empower, and inspire!
destination leaders
- Destination Marketers
- DMO Leaders & Executives
- Tourism Commissioners
- Travel Expert/Advisors
economic development experts
- Policy Leaders
- Governments Officials
- Tourism & Economic Advisors
content creators
- Travel Journalist
- Writers Bloggers
- Content Creators
- Media Outlets
- Editors & Writers
- Innovators in Tourism
innovators & entrepreneurs
- Founders of Travel Start Up’s
- Booking Platforms, Al Solutions Tourism
- Hospitality & Tourism Brands
Lend Your Voice to the Industry
Tell us about your expertise, your story, and why you’d make a great guest. Our team will review your application. We will follow up to schedule a call to discuss the episode and recording details. Help us share the untold stories of the hospitality and tourism industry!
Why Listen?
Each episode is a 30-45 minute journey into the most pressing and thought-provoking topics shaping the future of tourism and economic development. We connect with industry disruptors, economic development experts, passionate travelers, and educational thought leaders to provide a deep dive into how tourism drives economic opportunity, fosters community growth, and bridges the cultural divide. Through dynamic conversations, listeners will discover how economic development, education, policy, and local initiatives are redefining how destinations evolve and thrive in a global economy-giving you a well-rounded perspective on the world’s most influential industry. Giving you a well-rounded perspective on the world’s most Influential industry.
Unfiltered Conversations
We tackle the big questions others shy away from. From the rise of sustainable tourism to the ripple effects of overtourism, No topic is off limits
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Real-World Stories
Get insights from industry leaders, local voices, and change makers shaping the future of travel, education, and economic development.
02
Learn, Lead, Grow
Each episode leaves you with practical knowledge, tools, and strategies to make a positive impact on tourism, education and or economic development.
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On the Ground Exploration
We're not just talking about places - we are visiting them. Experience stories from unique destinations around the world.
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Partner with Tourism Unpacked
Amplify your brand. Shape future.
Align your brand with a purpose-driven platform that reaches industry leaders, policy makers, entrepreneurs, and curious travelers, all passionate about hospitality and tourism. Tourism Unpacked offers impactful exposure through thought-provoking content, immersive storytelling, and powerful thought leadership.

Join the Conversation
Tourism Unpacked is more than a podcast, it’s the start of a movement. Connect with tourism leaders, decision makers, and curious minds who believe in the power of travel/tourism to create real impact. From sustainability to cultural preservation, join us in shaping the future through dialogue and meaningful partnerships.
Partner Benefits
Gain recongition across our podcast, website, and social media as a supporter of tourism innovation. Share your brand’s story through exclusive content and interviews, reaching a global audience eager for fresh ideas and solutions. Connect directly with tourism leaders, decision-makers, and curious explorers invested in meaningful travel. Join a platform that uncovers tourim’s real impact on communties and cultures, inspiring both travelers and industry professionals.

meet your podcast host
Ayerim Maduro Lacle
Born in Aruba, the world’s most tourism-dependent economy, Ayerim has tourism in her DNA. Now, based in Hudson Valley, she blends island hospitality with big picture strategy.
An award-winning tourism strategist with 20+years of experience, Ayerim drives economic growth through destination marketing, increasing arrivals, occupancy and industry vitality. Her expertise spans hotels, food and beverage, retail, non-profit, MICE and small businesses, making her a powerhouse in tourism marketing.
Through this podcast, Tourism Unpacked, Ayerim leads bold conversations with industry disruptors and thought leaders, challenging how tourism shapes destinations. A multilingual communicator, lifestyle blogger, and tourism advocate, she’s earned top honors, including Young Tourism Professional of the Year, HSMAI Platinum Awards, Travel Weekly Magellan Awards, and more.
For Ayerim tourism isn’t just business, it’s a way to connect cultures, enrich lives, and build thriving communities.
Tune in to Tourism Unpacked for fresh insights on the future of travel.
